Northwest Missouri Area Agency on Aging announced today that it will change its name to Young at Heart Resources. The name change and new logo reflect a broader commitment to serving today’s seniors, who are active, social, and vibrant. The tag line, Resources for Healthy Aging, hints at the organization’s comprehensive services. Everything the organization is known for – exceptional customer care and trusted assistance to older adults – will continue under the new name.
“As an established organization, we knew we needed to consider what the future looks like. With forward-thinking our goal, we’re committed to maintaining our strengths while embracing positive growth and development that will better meet the needs of our client base,” says Michael Stopka, Chief Executive Officer.
Young at Heart Resources will continue to be recognized by the State of Missouri as an Area Agency on Aging, serving 18 counties in Northwest Missouri. The offices are located in Albany and Cameron, and the shared phone number will remain the same.
Young at Heart Resources is one of 10 planning and service agencies in Missouri. Its primary client groups are adults who are at least 60 years of age, and their caregivers. The organization targets low-income people but serves all income levels, asking only for voluntary contributions to expand services. It is unbiased in helping clients make informed choices. Young at Heart Resources promotes systems that maintain and enhance the quality of life for older adults, wherever they may live. It is funded by federal, state and local resources, as well as contributions, and has served older adults in its 18-county public service area since 1973.
